Looking ahead,
we create value in view of the future

We are a European leader in optical retail, on a mission to make high-quality eye and hearing care affordable and easily accessible for everyone through our brands eyes + more, Hans Anders, and Direkt Optik. We are determined to shape the future of optical retail by expanding our store network with purpose and vision.

A future of good eyesight for all

Good eyesight and hearing are essential for human development and well-being. When people see better, they are more likely to be seen – and have greater opportunities to develop and thrive in society. Yet access to good vision and hearing care is still not a given for everyone.

Our mission is to make quality eye and hearing care more affordable and accessible, contributing to a future where good vision and hearing are within reach for all. Our vision is to become the market leader in the value-for-money optics segment in the European markets we operate in. We achieve this through our energized and talented workforce, operational excellence, responsible entrepreneurship and the sustainable growth of our impactful brands and 773 stores.

The optical market is consolidating, while demand for eye and hearing care continues to rise, driven by trends such as an aging population. We respond by strengthening synergy, digitalization and shared resources, while expanding the number of stores and customers we serve.
Bart van den Nieuwenhof
CEO nexeye
Scaling growth with purpose

At nexeye, we are building the future of optical retail with a clear vision for growth. Our ambition is to become one of Europe’s leading optical retail groups by expanding our store network, growing our customer base and strengthening our brands. We accelerate growth through both organic expansion and acquisitions, supported by strong local leadership, trusted partners and a solid operational foundation. By investing in our people, digital capabilities, product innovation, efficient processes and shared expertise across our company, we deliver high-quality eye and hearing care, great value and seamless customer experiences.

Establishing a new norm in eyecare

Our omnichannel platform of optical retail brands and partners enables us to serve customers across Europe at scale. With +773 stores across the region, we have built a powerful retail network and a strong platform for continued growth.

773
stores
>4700
employees
5
countries
Partners
Suppliers
Associations

By collaborating with first-class suppliers and partners, we strengthen our ecosystem and combine expertise, scale and innovation. This allows us to continuously improve our products and services and deliver on our promise of true value for money, giving customers across Europe access to high-quality eye and hearing care at an affordable price. Interested in partnering with us? We welcome new collaborations. We are always open to new partnerships, so please don’t hesitate to express your interest.

Our leadership

Nexeye is led by a strong team of kindred spirits who each bring their own talent, experience and inspiration to the mission of generating value in view of the future.

On the lookout for new stores

We are always looking for ways to empower and expand our portfolio of brands and by finding and relocating the best possible stores. That is why we are open to connect with strong real estate partners to discuss new opportunities. New locations must meet some requirements.  If you are looking to become one of those strong partners, we look forward to meeting you.

Part of

Since 2024, KKR, a leading global investment firm, has been the owner of nexeye. Under KKR’s strategic ownership, nexeye is strongly supported in its ambitious expansion plans and its commitment to providing high-quality eye and hearing care at affordable prices.

KKR logo
Good to see you

We are always open to inquiries, discuss collaboration or hear your fresh ideas. Please don’t hesitate to get in touch.